Your smile can be heard over the phone!
Smile when you receive a call and during your conversation. Customers will hear a difference in the way you speak. More importantly, they will hear your smile in your voice, and react positively in response.
This could be the very reason you win a bid. Try it!
Warning: doing this may cause an influx of jobs and may grow your business.
Easy-Peasy Lemon-Squeezee.